Welcome to Second I Do's!  My name is Julie and I am an encore bride, for twenty five years now.

"Because this time it's different" ~ our tagline has different meaning for each encore bride. Perhaps she is divorced or widowed, but lucky enough to have found love a second time around. However you get here, just remember that you can be as creative as you want ~ it's your day, your way so celebrate it the way that feels right to you. Congratulations!

When I decided to start this website for the encore bride, I already had an idea of some of the challenges and opportunities awaiting the second time bride and wanted a site where she could come and feel comfortable knowing we address some of the unique situations she may have. I know I did not have time to run around looking for dresses, shoes, jewelry or favors as I worked full time and had a young daughter I needed to take care of. I simply did not have the time or energy and weekends were spent grocery shopping, doing laundry, cleaning house and picnics at the park or a mini vacation at the zoo with my daughter! Because of all of this, I wanted to offer a complete line of wedding accessories, jewelry, formal and informal gowns in traditional white or ivory as well as gowns in a rainbow of colors or with subtle color accents, unique hair pieces and veils, reception and party favors, personalized and customized gifts for your family and wedding party. Basically, everything to make it easy to plan your special day all in one, easy to shop website specializing in second marriages. And if we can help you locate something you are looking for that we do not have, please ask. We will do our absolute best to make sure you have everything you need for your special day.

We work with some of the top names in the wedding industry like Lillian Rose, Mariell, JL Johnson Bridal, Beverly Clark, Jamie Lynn, Weddingstar, Kate Aspen and others that offer high quality products that you can trust. We have personally hand selected products that we feel appropriate for a second wedding ceremony to save you time searching for them.  We also offer custom designed products to offer an extended line of unique items you will not find anywhere else.

We find terrific bargains on designer and couture wedding dresses, new but discontinued styles, samples or closeouts and we bring them all together in one convenient place for you.  We've done all of the work so you don't have to! We make sure we purchase from reputable bridal shops and sources so you are assured of an original designer gown and not a knockoff.

We are located in God's country in rural Wisconsin, in a small town called Malone. We are in good company with surrounding towns like St. Anna, St. Peter, St. Cloud with the "big" city of Fond du Lac close by. While we are located in a small community, this does not mean you will receive anything less than the best customer service......but with a personal touch!

We make it easy for our customers to reach us with our "Live Help" button, prominently located in the upper left corner of every page. Please feel free to call us at 1-877-436-9896, or use our Contact Us page, with any questions or concerns you may have about your purchase or suggestions on products you would like to see.  We're always happy to help you with a tough decision or ease the worries of ordering online.  We know how important your special day is and treat every customer's order with personal attention!